With Tidal, Square may give artists more control over the revenue streams they create, offer advances, royalty processing, and more traditional label services (Benjamin Pimentel/Protocol)

Benjamin Pimentel / Protocol:With Tidal, Square may give artists more control over the revenue streams they create, offer advances, royalty processing, and more traditional label servicesTeaming up with Jay-Z’s music streaming service may seem like a move done for flash, but it’s ultimately all about the money (and Cash).